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Samsung Fights 20B Won GOS Fine

South Korea's antitrust watchdog, the Fair Trade Commission (FTC), decided on October 27 to impose a tentative fine of about 20 billion won ($15.1 million) on Samsung Electronics for misleading advertisements that concealed performance limits on Galaxy smartphones during high-spec gaming, a feature known as the Game Optimizing Service (GOS). The fine covers the Galaxy S21 and S22 series and the Galaxy Tab S8, and the FTC ruled the ads violated the Act on Fair Labeling and Advertising. Samsung said it disagrees with the decision and will challenge it in court, noting that related litigation had already concluded. Yonhap reports the FTC announced the fine on Tuesday, and Business Korea notes Samsung has declared legal action against the surcharge.

  1. Samsung Challenges 20 Billion Won GOS Fine Business Korea · 2026-10-27
  2. FTC Fines Samsung Over GOS Advertising Business Korea · 2026-10-27
  3. Samsung Electronics Faces 20.1 Billion Won Fine for Misleading Gaming Ads KBS World · 2026-10-27
  4. FTC to slap $15.1 mil. fine on Samsung Electronics for misleading gaming ads Korea Times · 2026-10-27
  5. “소송도 종결됐는데 왜?”…삼성전자, ‘GOS 사태’ 공정위 제재에 반발 동아일보 · 2026-10-27
  6. ‘게임 성능 제한’ 고지 안 한 삼성전자에 200억대 과징금 경향신문 · 2026-10-27
  7. (LEAD) FTC to slap 20 bln-won fine on Samsung Electronics for misleading gaming ads Yonhap · 2026-10-27

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