Ask what Korea is talking about.

Korean media are focusing on Olive Young's competitive moves and new marketing. Chosun Ilbo reports that Olive Young is preparing to open a new store next to Musinsa Beauty in Hongdae, painting the building a deep pink similar to Musinsa's signature coral pink, which industry watchers see as a direct competitive statement. Korea Times adds that Olive Young launched "Green Room," a live shopping show combining music talk and commerce, with NMIXX as the first guest. Meanwhile, a trade publication notes Olive Young is offering an exclusive large-size set of Ample:n's ceramide ampoule, expanding the bonus from 10ml to 30ml for a total of 130ml. Reactions from bloggers and café members are not covered in the supplied documents.